Fizz District

THE OPPORTUNITY

While working at Method1, Fizz District set out to challenge the over-sugared soft drink industry with something cleaner, more health-conscious, and free from the unnecessary additives that dominate the category. They came to us with a vision rooted in nostalgic soda shop culture and asked us to modernize it for today’s consumer.

THE SOLUTION

To answer that ask we created a playful and emotionally resonant identity for Fizz District, complete with a bold visual system, custom typography, vibrant colorways, and “Fizzy Dee,” the brand’s bubbly mascot inspired by vintage soda shop culture.

Beyond the identity, we built a full brand experience across the flagship Louisville location and digital touchpoints, from signage and menus to cups, mobile ordering, and the website.